A multi-label pet boutique based in Bangkok, Thailand. The company was founded when the owners were looking for unique and high-quality products for their six-month-old Frenchie, Tank. The goal is three-fold: to provide premium quality products that make both owners and their pets cooler, to ensure the comfort, safety, and support of pets, and to create an exciting shopping experience for pet owners. The companys mission is embodied in the tagline, "DOGs Gear Thailand."